Starting in 2011, bwin will be the naming sponsor and betting partner of the Padel Pro Tour. As such, the tour will be renamed into bwin Padel Pro Tour during the next three seasons. Further, bwin acquired the streaming broadcasting rights pertaining to all tournaments of the Padel Pro Tour. The broadcast will be made available to internet users all around the world via the bwin website.
Norbert Teufelberger, Co-CEO at bwin comented: “We are proud to become Partners of the Padel Pro Tour. Padel is a sport with a growing number of fans across Europe and around the world. It is fun to play it, entertaining to watch and from now it will be a thrill to bet on it.”
Javier Ron, General Director at Padel Pro Tour is very glad to have asuch a renowned company as partner: “It is great news to have bwin as partner of this extraordinary show that is professional padel. We are convinced that this agreement will contribute to the growth of padel across Europe.
Bwin has always been involved with professional sports. Some of its sponsoring deals include main sponsoring of the FC Real Madrid, Global Partner of FIBA Basketball, Sponsorship of the European and World Championship of Basketball and Partner of the MotoGP, among others.